BRANDING  PRINT  GLUCKIGLUCK

2014, Berlin, Germany

the challenge

Sophie needed a powerful booth at a tradeshow in Paris to introduce her product to the French market. She believed that the gluckigluck vase/carafe spoke for itself and wanted a global ad campaign highlighting the noise the vase makes once water is poured from it.

 

the solution

The POS created was a series of posters introducing each color offered associated to different languages using "I gurgle" as a slogan.


material produced
logo, advertising posters

 

credits

Creative direction and design Stephane Bee

Programming Stephane Bee

 

www.gluckigluck.de

 

“Stephane got immediately what I wanted, even if I was not good in telling her what it is I wanted.
She realized that on the biggest and busiest European design fair “Maison Objet" one had just a few seconds
to catch new merchants. So she designed these genius posters, pure, clear of any distraction and convincing.

The only two words she added expressed the one unique selling point of my product.

Can it get any better? Needless to say: 30 new accounts during one show!"”

Sophie Malho // Founder, CEO
 

 

STEPHANE BEE // BRANDING DESIGNER
WORK
print
digital
 
 
 
PRODUCTS
advertising
banners
books
business cards
identities
logos
posters
packaging
powerpoint templates
publishing
videos
websites
INDUSTRIES

advertising

artists

banking

children

coaching
cosmetic
dining/lodging

film/tv/mobile

health

media
neighborhood
pharmaceutical
publishing

security

CLIENTS
USA
France
Switzerland
Germany
Belgium
England
UAE
 
 
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LET'S WORK TOGETHER