BRANDING PRINT LARK CAFE
2012, Brooklyn, NY
Lark approached me to develop the visual identity of the cafe they were planning to open in Ditmas Park. Their vision was very contemporary and modern yet with an artisanal touch. This concept applied both to their interior design – warm balance of wood, metals and modern colors such as grey and lemon yellow – to their target audience and how to respond to their needs: family room welcoming new moms with toys, classes and meet-ups to young local entrepreneurs in need of room to make a presentation.
They wanted the logo to represent the bird "lark" so I developed a bird that was both modern and yet had a hand drawn touch to it. The multiple lines also define the multiple activities offered by the space.
logo, business cards, frequent buyer card, promo card, letterhead, tote bag, window sign
Creative direction and design Stephane Bee
“We worked with Stephane to develop a logo for our cafe and were blown away by her work. She was able to combine two distinct personalities and design aesthetics to create a bold, unique logo which represented both of us as co-owners/business partners. Most importantly, it represented the look and feel of the cafe we were opening.
Stephane is an incredibly talented and creative designer and we would recommend her without hesitation!"
Kari Browne // Owner